Sniffing out the Differences is a series of interactive installations. It explores tales and olfactory associations in South Asian cultures from the past, present and future, some factual and some fictional. It talks about how new identities and cultures emerge with mobility and new distinct patterns are created. It is a dialog between our identities in today’s globalized world, articulated in smell and pattern visualization. It will also question xenophobia and our biases, all with the help of smell.

Client:
Prince Claus Fund and British Council

Designed by:
Sniffing out Differences