Project Name:

Technology & Design Demonstrator 323

Project Introduction:

For the past 50 years, the look and feel of three-wheelers have remained nearly the same.

To modernise three-wheelers holistically, we wanted to solve functional as well as aspirational problems. As a result, we created a distinctive design integrating cost and energy efficient EV technologies from Uno Minda.

We created a fully functional prototype to effectively demonstrate design and technology solutions for a last-mile delivery vehicle. TD323 was showcased in the Auto Expo Components 2023.

Client: Uno Minda Limited (UML)

Designed by: INITIA Design Studio – Hubert Tassin, Rohit Bhandari, Dheeraj K, Tulbir Oli