INDIA’S BEST DESIGN PROJECT 2020
Project Introduction:
The journey of Groovy starts from a dream of two brothers to create an honest, impactful & premium brand to reflect their uncompromising approach to creating the purest juices. Groovy is that dream which came true. It unleashes freshness from the very first drop. The intense hit of purity just makes you Groove. This freshness from carefully picked fruits is packed in bright and joyful squeeze packs where the colors remind you of the actual fruit colors. An extra layer of safety is added through the anti-choke caps to protect the little ones. The low cost of Groovy fruit drink makes it affordable for every corner of the country.
Client: Enhaz Beverages
Designed by:
Akkshit Khattar