Project Introduction:
Bringing the taste of India to Melbourne, with delectable food and an ever-welcoming, happy vibe, Chapati is a budget Indian restaurant that was looking for a unique, comforting, vibrant and plush brand identity. To achieve this, Dreamjar created a fully inclusive branding system, including logo, murals, packaging, gifting and merchandise, and other marketing collaterals. We gave the Indian restaurant a creative edge with our urban desi esthetic, and imagined a brand that invokes fun, flavors and nostalgia.

Client: Chapati (Naomi and Arjun Dewan)

Designed by: Dreamjar Studios